metric property

Sort by the specified metric. Possible string values are:

• "METRIC_UNSPECIFIED" : Default value for an unset field. Do not use.
• "AD_REQUESTS" : The number of ad requests. The value is an integer. Warning: The metric is incompatible with [AD_TYPE](#Dimension.ENUM_VALUES.AD_TYPE) dimension.
• "CLICKS" : The number of times a user clicks an ad. The value is an integer.
• "ESTIMATED_EARNINGS" : The estimated earnings of the AdMob publisher. The currency unit (USD, EUR, or other) of the earning metrics are determined by the localization setting for currency. The amount is in micros. For example, $6.50 would be represented as 6500000.
• "IMPRESSIONS" : The total number of ads shown to users. The value is an integer.
• "IMPRESSION_CTR" : The ratio of clicks over impressions. The value is a double precision (approximate) decimal value.
• "IMPRESSION_RPM" : The estimated earnings per thousand ad impressions. The value is in micros. For example, $1.03 would be represented as

1030000. Equivalent to eCPM in the AdMob UI. Warning: The metric is incompatible with [AD_TYPE](#Dimension.ENUM_VALUES.AD_TYPE) dimension.

• "MATCHED_REQUESTS" : The number of times ads are returned in response to a request. The value is an integer.
• "MATCH_RATE" : The ratio of matched ad requests over the total ad requests. The value is a double precision (approximate) decimal value. Warning: The metric is incompatible with [AD_TYPE](#Dimension.ENUM_VALUES.AD_TYPE) dimension.
• "SHOW_RATE" : The ratio of ads that are displayed over ads that are returned, defined as impressions / matched requests. The value is a double precision (approximate) decimal value.